Commercial Item

Definition

Unit that describes an advertising service that represents the sale of commercials by radio and TV stations.

Use

Commercial sales such as spots, trailers, weepers or reminders are to be represented in sales documents.

Note Note

Customizing settings control whether the commercial item type is active during sales document processing.

End of the note.

Structure

Each commercial item has an item record in which commercial sales are described as follows:

Data	Use
Business partner data	Describes which business partners are involved in the sale of commercials and the roles that they perform. Each commercial item has a sold-to party and at least one payer, bill-to party and advertiser. If you have not specified any alternate business partners or addresses in the sold-to party master data, the sold-to party is assigned to the commercial item with their address in the advertiser , payer and bill-to party roles. The sold-to party does not however have to perform these roles. If you create an agency or direct order with several advertisers, you can create a business partner who is not the sold-to party in the advertiser , payer and bill-to party roles. An advertiser can remain anonymous in agency orders. See also: Entry of Sold-to Parties and Advertisers If voucher copies are to be sent, you must assign at least one business partner to the ad item in the voucher copy recipient role. See also: Entry of Voucher Copy Recipients If you are using the Media Sales and Distribution (IS-M/SD) component, you can generate shipping orders for voucher copy shipping. See also: Voucher Copy Shipping If sales agent determination has been activated in Customizing and a sales agent contract requirement matches a commercial item, the system assigns this requirement to this item when you confirm the item data. See also: Sales Agent Determination Suitable contract assignments can also be assigned to commercial items manually. See also: Sales Agent Assignment If customer roles have been defined for the business partner in Customizing, they can be assigned to commercial items in these additional roles. See also: Entry of Business Partners in User-Defined Roles
Planning data	Used to plan commercial items and includes booking units or airing dates. The airing date consists of the publication date, time slice, commercial cluster and position. The system performs the following checks during planning for commercial items: Has the booking unit been created in the master data? Can the booking unit be produced and sold on the date specified? Is airtime available in the commercial cluster? Does the minimum or maximum length of the commercial defined in the order exceed or undershoot the maximum or minimum length specified in the product master data? Has a date-specific exception been created in the product master data for the booking unit and date specified? The system performs planning when you confirm the item data. Commercials can be aired on several dates in one booking unit. Additional booking units cannot be entered in commercial items. You can however enter additional dates. See also: Entry of Booking Units See also: Entry of Dates
Technical data	Used to produce commercial items and includes booking units or ad specs. An ad spec can be assigned to an item, sub-item or schedule line. This assignment can be made at item, sub-item, schedule line and ad spec level. The ad spec level is used to assign and edit all commercial ad specs that have been created in a sales document. In contrast to ad and online items, ad specs can also be assigned to commercial items during entry of individual dates. Assigning various ad specs to the sub-items or schedule lines in a commercial item creates an ad spec split. The user can create an ad spec split (manual ad spec split) in commercial items. See also: Assignment of Ad Specs If you are using a technical system to produce commercials, you can transfer technical and planning data for exporting detailed program schedules to this system.
Business data	Used for pricing, billing, settlement and payment management in commercial items and includes prices, discounts, surcharges, contract and sales agent assignments, bank details, payment cards, booking units, business content components or ad specs. Booking units, and ad spec lengths can be used in pricing. If a sold-to party or advertiser has a suitable contract, a contract assignment can be created and a discount granted. Manual discounts can also be granted. See also: Contract Determination The system usually performs settlement for a commercial item for each airing date and advertiser. See also: Generation of Billing Datasets Settlement can also be performed for each lower-level basic booking unit or assigned ad spec in a commercial combined booking unit. See also: Perform Settlement by Basic Booking Units

A commercial item record has at least one sub-item, schedule line, billing dataset and ad spec.

The system generates sub-items, schedule lines and billing datasets.

Production of commercial items is described at sub-item and schedule line level and billing and settlement are described at billing dataset level.

The system uses the following rules to generate sub-items, schedule lines and billing datasets for a commercial item in a basic example:

Document level	Generation rule
Sub-item	One sub-item for each basic booking unit. See also: Generation of Sub-Items
Schedule line	One schedule line for each basic booking unit and airing date. See also: Generation of Schedule Lines
Billing dataset	One billing dataset for each airing date and advertiser. See also: Generation of Billing Datasets

Advertising areas to be designed in ad specs are described in commercial items.

The system assigns an ad spec to any commercial items you create. You enter the ad spec data and create additional ad specs.

See also: Ad Spec

Integration

The item category and copying variant define how commercial sales can be represented and controlled in the system.

The item category is specified when commercial items are created.

See also: Item Category

Copying variants are specified when commercial items are copied. Document flow can be used to control copying and copying variants.

See also: Copying of Document Items

Each commercial item has a status.

Status levels describe the processing status of a commercial item and determine the activities that you must perform during document processing to allow the system to perform production, billing and settlement for the item.