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© 2016 SAP SE or an SAP affiliate company. All rights reserved.
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New types of data
Sentiment
Understand how your
customers feel about
your brand and
products – right now
Unstructured
Understand patterns
in files across millions
of web pages, emails,
and documents
Clickstream
Capture and analyze
website visitors‘ data
trails and optimize
your website
Sensors
Discover patterns
in data streaming
automatically from
remote sensor and
machines
Geographic
Analyze location-
based data to manage
operations where they
occur
Server Logs
Research logs to
diagnose process
failures and prevent
security breaches
What is Big Data?
Common Types of Big Data




