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Background
Why does SAP HANA provide text analysis functionality? (1/2)
Massive amounts of unstructured data are being
Enterprise Challenges
captured in operational, CRM, maintenance,
engineering, R&D, and call center systems, as well as
social media, blogs, forums, e-mails, documents,...
Companies are struggling to:
Search on unstructured text-related content
Extract meaningful, structured information from unstructured text
Combine unstructured with structured data
Leverage data in real time to gauge and guide their business
strategy and solve critical problems




