Ad Spec Master

Definition

Unit for managing documents provided by customers and agencies for production of ads and online advertising.

Use

To manage ad spec masters.

You want to ensure that ad spec masters are delivered on time, transferred within your organization and returned to customers and agencies once the advertising has been published.

Structure

You can manage any number of documents in an ad spec master. Ad spec masters of different types can be managed in a single ad spec master. You can manage full templates, sub templates and ISDN templates in an ad spec master.

Each ad spec master has a data record that describes the ad spec master as follows:

Data

Example

Use

Ad spec master

Ad spec master number, ad spec master type, number of ad spec masters

Describe production templates.

Business partner and contact person

Sender, recipient and holder for the ad spec masters, person responsible for technical management, contact person for business partners

List of individuals involved in the management of ad spec masters.

Scheduling

Reminder date, return date, return indicator

List of dates to be observed during production.

Ad spec master status

Incomplete, forwarded, completed, returned

Describe processing status.

Routing bag

Routing bag number, preceding number of the current ad spec master, docket

Information about internal ad spec master monitoring.

Ad spec masters can be assigned to ad specs or sub ad specs in ad and online items.

Ad spec master number

All ad spec masters are numbered consecutively in a sales document independently of the item type. The system assigns the ad spec master number and it is only unique in conjunction with the sales document number.

Business partner and contact person

If you specify a business partner, the system copies the address data from the business partner master data on the Ad spec master tab page.

If you have assigned several contact persons to a business partner in the Sales support component, the system offers you all contacts for a business partner for selection when you enter their identification key in the matchcode search.

You can enter the name, telephone and fax number for a contact person who you only require to manage the current order in the Name 1, Telephone number and Fax number fields. This data is not updated in the contact person master data.

To check the address or general data for business partners and contacts, you can display their master data.

You do not need to enter all possible business partners for an ad spec master. You should however specify an ad spec master recipient for return of ad spec masters to customers and agencies.

Scheduling

Each ad spec master can have a reminder and return date.

If you have defined a resubmission and delivery date in Customizing, the system determines the reminder date.

  • The resubmission date defines when you should check whether ad spec masters have arrived and remind a business partner that they must send ad spec masters.

  • The delivery date defines the latest date for delivery of the ad spec master.

The system deducts the resubmission and delivery date from the first publication date to determine the reminder date.

You can change the date that the system determines here.

The return date is defined by the user.

Ad spec masters can be returned to customers or agencies if you have selected the Return ad spec master indicator and specified a return date and an ad spec master recipient.

The Evaluate ad spec master reminder dates function is used to identify all ad spec masters with a reminder date that has expired and the Incomplete status.

See also: Evaluation of Ad Spec Master Reminder Dates

Ad spec master status

Each ad spec master has a status.

This is not determined by the system. Status characteristics must be defined by the user.

The ad spec master status does not affect the ad spec or item status, but can be used to determine ad spec masters with a return date that has expired.

Routing bag

To trace how an ad spec master has been forwarded, such as to a printing works, print a docket that you place in a routing bag with the ad spec masters.

You define the information that is printed on the docket in Customizing.

If you modify the report accordingly, you can also print the address and contact person for an external service provider on the docket.

If you receive a new ad spec master once the routing bag containing the original ad spec master has been sent, create a new ad spec master and print a new docket.

Enter the number of the predecessor ad spec master in the Predecessor field to ensure that the new docket indicates which ad spec master is referenced by the new ad spec master.