Editing of Ad Items

Use

You can use the Ad Item Entry (ISMAM_ORDER) to create, change and display classified ad orders.

Classified ad orders are orders for all-copy ads and display ads, such as those placed by private individuals for births, deaths or anniversaries, or those that are placed by real estate vendors and auto dealers in the classified ad sections of daily newspapers.

Integration

If you have connected a technical system to Advertising Management (IS-M/AM) to produce ad orders and have incorporated the Ad Spec Editor component in the Customer Interaction Center ( CIC) , you can access the ad editor from Ad Item Entry and design the classified ad.

See also: Ad Spec Editor

Prerequisites

You want to edit classified ad orders.

You have created a component profile for the component Ad Item Entry Component in the Customizing settings for SAP Media SAP Media under Start of the navigation path Customer Interaction Center (CIC ) Next navigation step Make Settings for Ad Item Entry Component End of the navigation path

Note Note

The ISM component profile is provided for the Ad Item Entry component in the SAP Media reference clients.

End of the note.

You have assigned the Ad Item Entry component with the component profile created to the Application Area in an L-shape framework or a framework with docking control.

See also: Navigation and Application Area

Features

The central fields from ad processing in Advertising Management ( IS-M/AM) are combined on the Ad Item Entry tab page. These include:

  • Fields that describe the business partners involved (sold-to party, advertiser, sales agent)

  • Fields that describe the positioning (booking unit, content component, positioning)

  • Fields for entering publication dates

  • Fields that describe the ad spec (design, color scheme, ad spec size)

    Note Note

    You can enter the ad size manually (in the PldAdSize field ) or you can make a selection from the predefined format proposals (field Format Pr.) . You define the format proposals in Customizing for Advertising Management under Start of the navigation path Sales Next navigation step Order Next navigation step Sales Document Next navigation step Sales Document Item Next navigation step Ad Item Type Next navigation step Define Formats Ad Type End of the navigation path

    End of the note.
  • Fields that describe payment transactions (advertiser, payment method, price group)

See also : Entry of Ad Items

The following functions are also available to you on the Ad Item Entry tab page:

Function

Use

Maintain sold-to party

If you have identified a media customer manually in the Business Partner Search, and this media customer is a business partner in the sales area specified, the system copies the media customer into the order header as the sold-to party. If the sold-to party is not an agency, the system defines the advertiser from the sold-to party during order creation. The order is created when you enter the initial order data and confirm the booking unit for example. During order creation, the system defines a default order number and item category using the Customizing settings that have been made.

See also: Business Partner Search and Processing See also: Entry of Sold-to Parties and Advertisers

Work with dummy sold-to party

If you want to enter classified ad orders without having to first identify customers, create a dummy business partner in the Media Customer role, and assign the component profile for Ad Item Entry to this business partner.

The system defines the dummy business partner as the sold-to party when the order is entered. You must replace the dummy business partner with a media customer before you update the order. To do so, you must find and identify the customer in the Business Partner Search or overwrite the dummy business partner using the identification number for the customer. You cannot update the order using the dummy business partner.

See also: Change Sold-to Parties

Button with Save quick info

Save the order entered.

You can make entries in the item data fields. The sold-to party identification number is retained here. If you do not identify a new media customer during the business partner search or overwrite the sold-to party identification number manually, you should enter a second ad order for the sold-to party here.

If you want to initialize all fields for entering item data, you must terminate the contact.

See also: Business Partner Search and Processing See also: Contact Processing

To display the order in the Data environment , choose the Refresh function in theData Environment.

See also: Data Environment

Button with Item Details quick info

Access the Details tab page at item level from Ad Item Entry . Several tab pages that contain additional functions for editing the ad item are available to you at item level. These include the Complaint tab page where you can enter complaints.

See also: Complaint Processing

Button with the Create Item quick info.

Enter an additional ad item for the current order. The system defines a default item category from the Customizing settings.

The new ad item is assigned a new item number and the system updates the number of ad items that belong to this order.

See also: Creation of Document Items

Button with the Create Item with Item Category quick info.

Enter an ad item for the current order for which you must specify the item category. The ad item can be the first item in the order.

This function can be used to enter an ad order with a non-standard item category, as is the case for a cash sale or barter deal.

See also: Item Category See also: Creation of Document Items With Item Category

Button with the Create Item with Template quick info.

Create an additional ad item for the current order by copying. You must specify a copying variant during copying. No document flow is created. No relationship is established between the template and subsequent item.

You can use the function if a customer places several an ad order that they have already placed on a different date.

See also: Copying of Document Items

Button / with the Previous or Next Item quick info.

Scroll forwards and backwards between the ad items.

Upselling button

Offer the customer an alternative booking unit with a higher value than the original booking unit selected during order entry.

Upselling proposals are available for selection on a dialog box if they have been created for the booking unit specified in the product master data and you have entered all the item data required to generate billing datasets.

See also: Upselling

Documents button

Access Document Management The Documents tab page at item level in Order Processing appears. The system offers you documents for the current order item for processing here.

See also: SAP Media Document Management

Button with the Cancel Order quick info

Terminate entry of the ad order. You can make entries in the item data fields. The sold-to party identification number is retained here.

Button PC with Payment Cards quick info or BD with the Bank Details quick info

Select or create bank details or payment cards during entry of the ad order.

See also: Entry of Bank Details See also: Creation of Bank Details See also: Payment with Payment Cards

Button with the Design Ad Spec quick info

Access the ad editor in the technical system and design the ad spec for the current ad item.

  • If you are using the Ad Spec Editor component in the L-shape framework and have selected the Editor active in the CIC indicator, the editor is accessed on a tab page in the Navigation Area . If you have not selected this indicator, the editor is accessed in a separate window.

  • If you are using the Ad Spec Editor component in a framework with docking control, the editor is accessed in docking control.

    See also: Ad Spec Editor

Button with the New Pricing quick info.

If you have integrated an editor for ad design in the CIC framework, you can perform pricing using the modified ad spec data during ad content design without leaving the editor.

If you have not integrated an editor in the framework or are not using this editor, pricing is first performed when the ad order is saved if pricing data has been modified.

Button (Cancellation)

Cancel an ad item specifying a reason for doing so.

You have defined cancellation reasons for cancelling items in Customizing.

See also : Cancellation Processing

Button with the Booking Unit Assignment quick info

Enter another booking unit in which the ad can be published in addition to the booking unit specified in the tab page.

See also : Entry of Booking Units

Button with the Generate Schedule Lines Manually quick info

Generate the schedule lines for the ad item manually, because the content component or the copy number for the additional booking unit is not identical to the content component or the copy number in the leading booking unit.

See also: Manual Generation of Schedule Lines

Button with the Advertiser Assignment quick info

Access IS-M/AM Document Processing from the Advertiser tab page in the ad item, and change the data for the current advertiser or assign additional advertisers to the ad item.

See also : Entry of Sold-to Parties and Advertisers

Button with the Sales Agent Assignment quick info

Access IS-M/AM Document Processing from the Sales Agent tab page in the ad item, and change the commission data for the current sales agent or assign additional sales agents to the ad item or delete assigned agents.

See also: Assignment of Advertisers

Button with the Display <-> Change quick info

Toggle between the display and editing mode. The following options are available to you for accessing an order for editing:

  • Access the order by entering the order number in Ad Item Entry.

  • Access the order from the Data Environment using the context menu or by double clicking. The EditMAMOrder and DisplayMAMOrder BOR methods for the CIC Support Object (BUSISMCIC) business object are available to you in the Data Environment for displaying and changing orders.

    See also: Data Environment

  • Access the order from the Order Overview by selecting the corresponding menu functions Change Item in the CIC or Display Item in the CIC

    See also: M/AM Order Overview