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Background documentation D&B Vendor and Customer Analysis for SAP BW  Locate the document in its SAP Library structure

Enhancement of SAP BW master data through the integration of D&B external market data has opened up new purchasing perspectives. The integration not only offers access to additional company data, but also enables you to combine and compare your own vendor or customer master and transaction data with D&B’s extensive Global Worldbase in order to improve efficiency and thus company performance.

D&B Vendor Analysis for SAP BW enables you to:

·        reduce operating costs by linking interrelated suppliers and increasing purchasing power

·        monitor trading partners and customer relationships, for example to identify vendors and customers as belonging to the same corporate family

·        maximize cash flow

D&B Customer Analysis for SAP BW enables you to:

·        determine relationships between customers and thereby optimize their sales activities

·        analyze customer data by means of D&B categories such as company size, number of employees and so on

·        determine duplicates to consolidate your customer base

 

 

 

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