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 Integration of Technical Systems

Purpose

The following options are available to you in Advertising Management for integrating a technical system for the production of ad or online advertising:

  • Integration using the technical interface IS-M/ITA

    Detailed documentation on this interface is available in the Technical Interface IS-M/ITA: Integration of Technical Systems PDF document .

  • Integration using Business Application Programming Interfaces (BAPIs)

    Media-specific BAPIs cannot be used to integrate a technical system. They can however be used to integrate a commercial system.

    While IS-M/ITA is designed to communicate with a technical system, meaning that only production-relevant order data is transferred to the technical system, BAPIs can be used to modify billing datasets for example.

    The way in which a technical system can be integrated using BAPIs is described in the following scenarios using the example of ad sales.

BAPIs and IS-MITA functions can be used simultaneously in a scenario involving the sale of advertising services.

If you establish that certain tasks cannot be performed using the functions for changing an order in IS-M/ITA , you can use the AdMgmtSalesOrder.Change BAPI whilst continuing to use the ISP_AD_DESIGN_CALL function module.

BAPIS are standardized programming interfaces and are therefore easier to implement. The structure of a BAPI (GetDetail, Change, Create, ...), parameter documentation, description of parameters and fields in the structures have all been standardized . In contrast to IS-M/ITA , BAPIs do not have dialog functions, such as those required to access an editor or pagination system.

Note Note

Additional information on BAPIs is available in the Business Object Repository (BOR) .

End of the note.

If you want to design classified ads during order entry, you can integrate an ad spec editor with the Customer Interaction Center . You can incorporate the editor from an external system or the Classified Advertising Management (IS-M/AMC) supplied by SAP.

See also: Ad Spec Editor

See also: Classified Advertising Management (IS-M/AMC)