Strategic Sales 
Use
Strategic Sales comprises a number of different functions that are normally used in the head office.
Integration
Strategic sales offers the following functions:
Assortment management allows you to determine for every site and for every article which site will be able to procure which articles during which periods. This is referred to as the listing process.
The assortment list contains all the articles that can be procured for a site and the most important data pertaining to them. Assortment lists allow sites to be kept up to date about new purchasing master data and about changes to existing data. Advertising is an important factor in retailing, helping to draw customers into the stores.
The Product Catalog component allows you to plan not only printed product catalogs and flyers, but also CD-ROM catalogs and HTML pages for the World Wide Web.
· Season
Seasonal merchandise requires special handling. This includes markdown planning and the careful monitoring of revenues based on markdowns as well as special material handling.
Promotions are used by retailing companies as a way of standing out from the competition in an aggressively priced market. The Promotion Management component is a powerful tool that integrates all aspects of promotions in the logistics chain.
· Pricing
Consumer prices for articles can be calculated by the Pricing component based on the purchase price. An interactive screen allows the user to change various elements (such as margins or mark-ups) and recalculate prices on a real-time basis.
Price Planning allows you to plan sales price changes within the following processes in a uniform working environment:
¡ Rule-based markdown controlling
¡ Promotion
¡ Manual price change
See also:
Sales