Partner Channel Management 
In the partner channel management business scenario you can reuse business scenario variants from other areas of SAP Customer Relationship Management (SAP CRM) areas. Use of these business scenario variants in partner channel management is unrestricted from a functional point of view. In most cases, you only have to replace the term “customer” with the term “partner”.
However, business scenario variants in partner channel management take place across organizations, this means beyond the organization of the brand owner and channel partner. For this reason, it is possible that during installation, configuration and the current upgrade in your partner channel management project, differences may become apparent to the SAP CRM areas from which the business scenario variants originate.
You can reuse the following business scenario variants from other SAP CRM areas in the partner channel management business scenario:
Business Scenario Variant |
Key Capability |
|---|---|
Web channel |
|
Web channel |
|
Web channel |
|
Web channel |
|
Web channel |
|
Web channel |
|
Web channel |
|
Sales |
The component views for these business scenario variants often contain the term “vendor”. When reusing these business scenario variants in partner channel management, keep in mind that the term “brand owner” replaces the term “vendor”.