An event-triggered campaign is a campaign that is launched automatically either from a connector node in the process model, or externally, for example, from a business workflow.
Connector Nodes:
Are used in the process model to visualize the connections between normal and event-triggered campaigns
Indicate the ID of the event-triggered campaign and the scheduling data needed to determine the launch time for it
Cannot have a successor campaign step because the connector node is used to launch a new event-triggered campaign
Note
In event-triggered campaigns, unlike in normal campaigns, a decision node can be an acceptable successor to the start node because a business partner can be dispatched to the campaign upon launch. Then this business partner can be processed by the decision node.
Relative Date Scheduling
You can set up relative dates for scheduling campaigns or campaign elements. These can be specified in the connector node details in campaign automation. For example, you can specify that an event-triggered campaign starts two weeks after all business partners have responded to a campaign.
To identify an event-triggered campaign, select the indicator Event-Triggered
Campaign
under General Data
in
the Campaign Details
page when using campaign
automation. The system marks event-triggered campaigns with an arrow symbol
on the start node in the campaign automation modeling area.
You can only reset the event-triggered campaign indicator for campaigns that have not yet been released. You cannot delete an event-triggered campaign if it is linked to another campaign.