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Function documentationCampaign Automation in the Different Channels

 

Campaign automation allows you to integrate the following business scenarios into the modeling of an automated marketing campaign:

  • Interaction Center

  • Survey

  • Internet Sales; Business-to-Consumer or Business-to-Business

For more information about the prerequisites for using campaign automation in each of these scenarios, see Customizing for Customer Relationship Management by choosing Start of the navigation path Marketing Next navigation step Marketing Planning and Campaign Management Next navigation step Campaign Automation Next navigation step Campaign Automation in the Different Channels. End of the navigation path

See also:

Campaign Automation

Actions for Campaign Automation