SAP Business Workflow in Campaign Automation 

Purpose

 

 

In campaign automation, the workflow templates that belong to the Campaign automation task set can be assigned to individual campaign elements. After starting the campaign (start button in Campaign Automation), the workflows are scheduled/performed automatically. For this reason, no type linkages need to be made for this workflow sample.

After successfully executing the corresponding workflow, the program exit CL_CRM_MKTCA_WF_DESTRUCTOR_CPT is used to ensure that the next workflow is scheduled on time.

The following workflow templates are provided in Campaign Automation. For details on workflow templates, see the following documentation and the IMG under Customer Relationship Management -> Marketing -> Marketing Planning and Campaign Management -> Campaign Automation -> Implement Workflow Customizing.

 

• WS14000061 Transfer Target Group to Channel

• WS14000062 Create Target Group

• WS14000062 Create Target Group and Channel Transfer

• WS14000064 Send E-mail to Person Responsible

• WS14000065 Authorization by Person Responsible

• WS14000066 Adding a Business Partner to a Target Group

• WS14000067 Deleting a Business Partner from a Target Group

• WS14000068 Start Target Group Optimization

• WS14000069 Transfer Reactor to Channel

• WS14000070 Start Subsequent Step without Executing

 

The campaign element is specified to the workflow template as an import parameter. If it is a campaign element, then the customer answer is processed further (flag "Start for every reactor") so the import parameters business partner and/or contact partner are also filled. The other parameters required in order to execute the campaign must be maintained as attributes in the campaign element.

 

If you want to adjust workflow templates within campaign automation, then you create a copy of the template and add steps, where required, to the business flow.

If you want to redefine a workflow template in campaign automation, then copy the template WS14000070 (CRM_CA10). This workflow does not initiate any processing and serves as a copy template for your own templates. The container structures and programming exits needed to execute the campaign are already provided here.

In addition, your own workflow templates must be assigned to Campaign Execution in Customizing:

Customer Relationship Management-> Marketing -> Marketing Planning and Campaign Management -> Campaign Automation -> Implement Workflow Assignment.

 

Workflow WS14000060 Start Campaign Process is

performed or scheduled automatically after a campaign has been started (Start button in Campaign automation or call via event-driven campaign). After successfully executing the corresponding workflow, the program exit CL_CRM_MKTCA_WF_DESTRUCTOR_CPG is used to ensure that the next workflow is scheduled on time and that that it starts on time for recurring campaigns.

Workflow template WS14000060 is a purely technical object and must not be copied or changed!