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53

PUBLIC

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Use case: German Football Association

A Winning Team for German Football

Deutscher Fussball-Bund conducted a

detailed analysis of the top software vendors

and selected the SAP CRM rapid-deployment

solution powered by the SAP HANA platform,

running in the SAP HANA Enterprise Cloud.

DFB positioned itself for a swift and simple

implementation with the rapid-deployment

solution. The company was looking for a

solution that was quick to install, scalable,

and preconfigured, and the rapid-deployment

solution met all those needs. DFB was able to

implement the SAP CRM application in about

three months, thanks to a preconfigured

solution and a clear roadmap laid out by the

SAP Services organization