Consent Reference

A consent reference is a unique key, assigned to a consumer, that is associated with all consents for that consumer. The association of a unique consent reference with each consumer ensures that only the relevant consumer can control the associated consent, and that one consumer cannot overwrite the data of another consumer.

When a consumer enters a storefront for the first time, the system asks them to grant consent to the processing of their data. If the consumer agrees to the processing of their data, the system creates a consent reference that represents the consumer's consent. If the consumer does not agree, the system does not create any consent reference for that consumer.