Media Product Master You can use the functions in this component to edit media product master data that are linked to the material master in the MM (
Materials Management
) component and can be used to record master data on various media, such as newspapers, magazines, CDs, and books.
If you use the
media product master
, all the cross-industry views, functions and uses of the
material master
are available to you in the various standard SAP applications. This applies in particular to the functions and uses of the standard material types (for example, finished product, semifinished product).
In addition to this integration with the various cross-industry standard material master applications, the
media product master
is also integrated with media-specific functions for
Media Product Sales and Distribution
and
Media Product Development
. For more information, see the SAP Library.
In addition to the material master on which it is based, the
media product master
contains media-specific fields (such as the publication date) in special screen sequences. You can use these media-specific fields and screen sequences by using special media-specific editing transactions for the media product master, which also contain all the editing functions for the cross-industry screen sequences and functions.
This means you do not need to switch between media-specific and cross-industry editing transactions when editing a media product master but can instead use the media-specific editing transactions exclusively. However, you can also maintain general data that does not require media product-specific enhancements using the usual cross-industry editing transactions.
You can document the business partners responsible for creating a media product in their respective roles (for example, Author) in the function assign business partners to media product master . For identification purposes, you can assign one or more ID codes (for example, ISBN) to a media product master record.
Master records in the media product master are placed in a hierarchical relationship. You can assign media issues to a media product and assign the media product to a media product family. You create the data on the actual product to be delivered at master data level for the media issue.
If synchronization of product master data with the periodical product master is active for subscription processing, you must edit the entire media product master hierarchy (see Product Synchronization ).
The following graphic gives an example of how the media product master hierarchy can be structured.

The three levels of the media product hierarchy are presented below, together with examples of their possible uses.
Media Issue
The data object on the lowest level represents the concrete variant of a product, usually the
physical
variant; this means the unit of sale of a product that is actually published on a characteristic sales date (publication date, launch at movie theater) in a concrete medium.
Note
Further
physical
units of sale include the online edition of a newspaper, a broadcast of a TV episode or an MP3 file for download.
Media issues as physical variants of the product are manufactured, purchased, stored, sold and distributed. This means you should use material types for the media issue that support these functions and provide the required data in the screen sequences.
For example, if the media issue is to be inventory-managed, you need views where you can select the methods for determining the valuation price, and you may also need those for further subdividing the production units into batches and valuation classes.
Example
First edition of a book in language
English
and
Hardcover
Print edition of a magazine on March 24 th , 2003
VHS video cassette of a film in language
Spanish
for video lending, format PAL (in addition to other home video editions on DVD)
Concrete episode of a television series with its initial broadcast date
Media Product
The data object on the middle hierarchy level summarizes the business context for all the physical units of sale (media issues). You can define the business context according to your requirements. The media product can be a sales product, e.g. when a subscription is taken out or a series is purchased.
Example
Business data referring to
all editions and media variants of a book in language
English
all copies of the print edition of a magazine title
all home video exploitations of a film (in addition to the other exploitations for cinema and television)
season of a television series containing 13 episodes
Media Product Family
The data object on the highest level groups information of an organizational nature that applies to all the media products in this family.
Example
General organizational data on
all local editions of a newspaper
all publication variants of a book
all exploitations
the format of a television series that covers all the seasons and additional exploitations produced
Function |
Use |
|---|---|
Record products produced by media companies on the hierarchical levels
|
You can use the corresponding editing functions to manage the master data on various media products. |
Display and edit media product master hierarchies |
You can use the Media Product Master Browser to display the hierarchy structure for a media product family or a media product, and to create or change objects in the media product master hierarchy. |
Mass maintenance of media product master data |
The mass maintenance tool in the SAP system allows you to change master data fields for a selected set of media product master data. |
Functions specific to Media Sales and Distribution |
Issue sequence Function for planning and generating media issues for a media product. Product kit
(for
Product mix
(for
Series product hierarchy
(for
|
Record and maintain ad inserts |
Ad inserts are used in the following
Advertising ManagementBusiness and logistics processing of ad insert sales takes place in the ad insert order (see
Ad Insert Item
) in
|