Grouped Category Influence

Identify which category group has the most influence.

Grouped Category Influence shows groupings of categories of an influencer, where all the categories in a group share the same influence on the target variable. You can quickly see which category group has the most influence.

How to read the bar chart that is displayed as a default?

The X axis represents the influence of the grouped categories on the target variable. The Y axis represents the influencer of the grouped categories.

The length and direction of a bar show whether the category has more or fewer observations that belong to the target category:

A positive bar (influence on target greater than 0) indicates that the category contains more observations belonging to the target category than the mean (calculated on the entire validation data source).
<0> means that the category has no specific influence on the target.
A negative bar (influence on target less than 0) indicates that the category contains fewer positives cases (%) than the percentage of positive cases in the overall validation data source.