Sales Methodology 
The quality of the sales process has a huge impact on success. A structured sales methodology enables you to manage your sales projects optimally, and thus to increase the effectiveness of the sales process.
Opportunity Management allows you to construct a sales methodology tailored to suit your sales processes. Your sales employees are coached through the steps of an ideal sales process – from identifying the lead to closing the sale.
Communication in the sales team in enhanced, and key problems can be easily identified. This increases your probability of winning the deal.
A best practice example is supplied with the standard configuration, which you can enhance or change.
The solution can be adapted to support your specific business requirements. That is, you can implement the sales methodology most effective for your customers, products and your sales team.
Prerequisites
The relevant elements of sales methodology (sales assistant, project goals, buying center, competitor analysis, opportunity assessment) are represented as assignment blocks in an opportunity.
These assignment blocks are displayed when the corresponding Customizing has been maintained for the relevant transaction type. For example, the Assessments assignment block is displayed if a template is defined for the opportunity assessment in the corresponding transaction type.
You Customize for sales methodology in SAP CRM by
choosing
Customer Relationship Management
Transactions Settings for Opportunities
Sales Methodology 
.
Features
Sales methodology is incorporated in the following elements within Opportunity Management: